Core Values

AstroNova operates its business on a platform of core values. These guide our company’s processes and practices as we build a growing, profitable business.

Customers first: superior customer satisfaction is our ultimate goal

  • We build lasting and trusting relationships with our customers.
  • We create value for our customers by providing world-class products and services.

One global team: great people make great companies

  • We are committed to attract, protect, develop and retain the best talent.
  • We operate with high integrity and mutual respect.
  • We manage by facts and are driven by data.
  • We tackle challenges with purpose and efficiency.

Innovation: leading edge innovation accelerates our growth

  • We are committed to developing new and creative ways to add customer value.

Continuous improvement: driven by the AstroNova Operating System (AOS) is our way of life

  • We are focused on continuously improving our products, services, and processes.

Building shareholder value: strong profits and cash flow build shareholder value and mutual prosperity

  • We act like owners and are rewarded for value creation.